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About BGSD

BGSD Strategies is a boutique management consulting and executive coaching firm that specializes in launch, growth, and turnaround strategies for businesses and nonprofits in the progressive campaign and advocacy space.


We combine traditional management consulting methods with tailored executive coaching and custom strategies for scaling to make sure that our clients achieve their goals, no matter how ambitious.

  • Launching Turning dreams into reality is our specialty. It's ok if you don't even know where to start - as long as you know the "what" we can handle the "how."
  • Scaling Growing a business is hard, but keeping the momentum going is even harder. When it's time to level up, we'll create the game plan you need to grow your organization quickly, efficiently, and sustainably.
  • Coaching The most successful leaders know that they need outside perspective and emotional support. We're here to guide you, every step of the way.

Our team

Michelle Coyle


Michelle is an expert in the business of politics and is passionate about helping organizations in the progressive space thrive. With 15 years of experience in the industry and dozens of startups and campaigns under her belt, she knows what it takes to launch your inspiration to winning results. Michelle earned her MBA from the Tuck School of Business at Dartmouth.

Wes Melville


Wes has over 10 years' experience in strategy consulting and brand marketing, supporting clients across industries and spanning the federal government, private sector, startup, and nonprofit spaces. He is passionate about helping political startups and social enterprises solve problems and launch successful and sustainable business models. Wes received his MBA from the Kenan-Flagler Business School at the University of North Carolina.

Michelle and Wes make me feel safe and like anything is possible. It’s never easy to look at what we aren’t good at, but I took immediate actions and as a result my leadership is stronger and my team is more on point. Christine Malsbary, The Brazen Beauty Movement